Product and Brand Coordinator (Consumer Health Business)

The role:

We are looking for an experienced Business Unit Leader to explore and gain new grounds for our local Consumer Health and Pet Foods business, with access to and experience with buyers and category managers of local Hyper, Super, Family markets, Convenience Stores, Specialty Channels (nutrition / food focused), Pharmacies, Pet Stores, as well as major online B2C platforms.

Our new colleague has a proven track record in bringing and developing new products to market successfully. Being a true salesperson, they can convince buyers to partake in pilots and agree with deals, not just because of good margins, listing and promo fees, but also building on sales skills to convince people of great products with distinctive brand stories that customers love and come back for. Experience in Consumer Health and/or Pet Foods and relationships with key target customers is key to success in his role and an absolute requirement.

The Business Unit Leader is a team player, working closely with colleagues from different business units. They will be required to develop and head the whole local Consumer Health / Pet Foods Business Unit. The Business Unit Leader reports to the Demand Generation Manager.

Key Responsibilities:

• Responsible for developing the Consumer Health / Pet Foods Business Unit and for all sales and marketing activities related to the department.
• Developing and negotiating the annual sales target, in collaboration with their direct report to align on revenue contributions.
• Developing and executing the brands’ channel and sales plan, developing awareness and interest, starting pilots, listing products, negotiating discounts, listing fees and trade marketing activities and contributions.
• Developing price and promotion strategies, be responsible for value chains / P&Ls of individual retail chains per SKU as well as monitoring price differences between channels during normal sales periods and events.
• Exploring, developing and negotiating new business opportunities in consumer health portfolio additions
• Initiates ideas for cost efficiency and cross functional synergies and opportunities.

Core Requirements:

• Minimum a Bachelor’s Degree in Business, Marketing or related field.
• 4 years+ related working experience with a successful track record in sales and or business development roles.
• Having additional Marketing or Trade Marketing experience or successful track record in start-ups and new product development is highly regarded.
• Team player, strong business acumen and leadership skills.
• Ambitious, down to earth, multi-tasking.
• Excellent communication and social skills, enabling the candidate to flourish in our bi-cultural organization.
• Personal skills: decisive, result driven, well organized, convincing, pragmatic, flexible but persistent.

HOW TO APPLY

Interested candidates are invited to submit their resume and cover letter to:

E-mail : recruitment@apratifoods.asia             |     Tel: 010 296 128 / 096 758 3532 (Telegram)