1/ BSc/MSc degree in Marketing or related field with at least 4 – 5 years’ work experiences.
2/ Fluent or very strong in English.
3/ Strong project management skills.
4/ Strong problem-solving ability, including Metrics-driven marketing mind with eye for creativity.
5/ Experience with creating a marketing campaign, marketing strategy, and marketing plan.
6/ Experience with online marketing, including social media, and content marketing.
7/ Analytical skills to forecast and identify market and consumer trends and challenges.
8/ Ability to quickly adapt to change/flexible.
Responsibilities/Major Job Outcomes
1/ Develop marketing strategy and plan.
2/ Evaluating and maintaining a marketing strategy
3/ “Product owner” for product development to meet desired launch date. Provide daily input into product development process, working with multiple internal and external stakeholders. Lead regular product development review.
4/ Develop business/product cases for marketing programs at the proposal stage and make recommendations on marketing tactics or target market.
5/ Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
6/ Develop pricing strategy and evaluating competitors’ pricing.
7/ Liaise with parent company in USA to confirm that their needs are addressed. Note: Regarding products, orders and shipments, this position is the primary point of contact with America.
8/ Budget management.
9/ Building brand awareness and positioning
10/ Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
11/ Handling social media, public relation efforts, and content marketing.
12/ Developing and managing advertising campaigns